“When you're sitting in an 8:00 am lecture, it's hard to listen to a professor ... You may be listening but you're not processing anything. [On Snapchat], it's easier to retain information there than it is in class."
― Michael Britt
“Snapchat is where young people are. If you want to reach them, you need to go where they are."
― Michael Britt
― Michael Britt
“Snapchat is where young people are. If you want to reach them, you need to go where they are."
― Michael Britt
General:
- When shared, the picture/video is only available for 10 seconds - though, can be replayed once and screenshot
- Founded in 2011
- 190 million daily users
- 300 million+ monthly users
- 90% of users are between ages 13-24
- users under 25 use Snapchat for 40 min / day on average, more than Instagram
- 50% of males use Snapchat for selfies / 77% of females use Snapchat for selfies
- currently in use by large corporations as means of communicating with customers:
- Restaurants: McDonald's, Taco Bell
- Sports: NBA, MLS
- News: CNN
- Other: Food Network
- When shared, the picture/video is only available for 10 seconds - though, can be replayed once and screenshot
Advantages / Uses:
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Disadvantages / Drawbacks:
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Important Notes:
- Consider your school's policy for social media first before adding students.
- Be sure to draw a clear line between personal and professional.
- Communicate with your IT (Information Technology) team that the school wi-fi may involve social media traffic.
Teacher Examples:
Please click this link for sample videos of Michael Britt, a psychology professor, utilizing Snapchat for his students:
https://www.dropbox.com/sh/2upgu4754xrjy9h/AAA1Wd4gecJgwiS5wB20RFnsa?dl=0
Please click this link for sample videos of Michael Britt, a psychology professor, utilizing Snapchat for his students:
https://www.dropbox.com/sh/2upgu4754xrjy9h/AAA1Wd4gecJgwiS5wB20RFnsa?dl=0
References:
http://ditchthattextbook.com/2016/04/11/15-ways-to-use-snapchat-in-classes-and-schools/
https://www.omnicoreagency.com/snapchat-statistics/
https://medium.com/@aiaddysonzhang/using-snapchat-as-a-teaching-tool-insights-from-professor-michael-britt-day-16-42945e32cb18
Khan, R., & Carroll, C. (2017). Snapchat as a Tool for Medical Education and Opportunity for Engagement. Chest, 152(4). doi:10.1016/j.chest.2017.08.574
http://ditchthattextbook.com/2016/04/11/15-ways-to-use-snapchat-in-classes-and-schools/
https://www.omnicoreagency.com/snapchat-statistics/
https://medium.com/@aiaddysonzhang/using-snapchat-as-a-teaching-tool-insights-from-professor-michael-britt-day-16-42945e32cb18
Khan, R., & Carroll, C. (2017). Snapchat as a Tool for Medical Education and Opportunity for Engagement. Chest, 152(4). doi:10.1016/j.chest.2017.08.574